News Summary
In the wake of Hurricane Helene’s devastating floods, Asheville’s riverside businesses, including French Broad Outfitters and Zen Tubing, are struggling to recover. Owners face significant repair costs and financial uncertainties while trying to restore community connections. As they navigate this challenging path, there’s hope that a united effort can lead to a resurgence of local tourism and economic stability.
Asheville’s Riverside Businesses Struggle to Recover from Helene’s Devastating Floods
As the charming city of Asheville finds its way back to normalcy, the local riverside businesses face a challenging road ahead. This all comes in the wake of devastating floods caused by Hurricane Helene in September, which left many business owners reeling from the impact. With the cherished French Broad River rolling just a stone’s throw away, the aftermath of the flooding continues to unfold.
The Fight Against Nature’s Wrath
One business owner leading the charge is Derek Turno of French Broad Outfitters. His shop stands proudly, albeit temporarily in ruins, closer to the river than most can imagine. When floodwaters surged, they pooled into his business, causing significant devastation. What was once a bustling center for outdoor excursions is now stripped bare and undergoing rigorous renovations. Derek has taken it upon himself to tackle the repairs with the help of friends and online tutorials, opting for the DIY method due to the soaring costs of hiring professionals.
Turning a blind eye to the chaos, Derek has been pushing through the labor-intensive process for the past four months. The flood left behind not only damage but also the remnants of nature cluttering the banks with tree branches and bits of plastic debris, which only adds to the burden of recovery.
A River of Economic Significance
The French Broad River is not just a picturesque backdrop for Asheville; it plays a critical role in the local economy, valued at an impressive $3.8 billion. More than 6.9 million visitors tread its banks every year, supporting over 38,000 jobs in the area. Businesses like restaurants, hotels, and outfitters thrive, contributing to the hustle and bustle that locals adore. However, with the recent floods, many businesses are struggling to stay afloat.
Moreover, the devastation can be seen throughout the area, with numerous riverside spots showing visible signs of hardship. Parking lots littered with junk and piles of debris remain a somber reminder of the storm’s wrath. While some businesses are scrambling to reopen, others are left questioning their futures amid financial uncertainty.
The Weight of Repair Costs
Another player in the local outfitting scene, Zen Tubing, is weathering its own storm of challenges. The rendezvous point for tubing enthusiasts incurred damage that necessitates around $500,000 for essential repairs and upgrades to comply with revised floodplain development standards. Though the owner of Zen Tubing secured a $15,000 grant and a $100,000 loan, the financial strains are palpable as the numbers continue to climb.
Much like Derek, the owner of Zen Tubing is eager to get back to welcoming visitors, but days without foot traffic have led to significant losses. The hope is to partially open during the upcoming summer season with some heavy-duty promotional efforts and renewed enthusiasm.
Struggling Businesses But Unyielding Spirits
Despite the heartaches, both Derek and the Zen Tubing owner emphasize the emotional connections their businesses foster within the community. The river isn’t just a resource; it’s a shared space that promotes togetherness. Through a combined effort of hard work and community spirit, they are fighting to restore normalcy.
With Derek having started French Broad Outfitters with just 10 kayaks over 13 years ago, his dream unfolded into a successful venture that has sadly seen the layoff of 35 employees due to the deluge. However, the goal is to reopen shortly by April to revive not only the business but also the community spirit.
Looking Ahead
As the community bands together, questions linger regarding the swift recovery of businesses affected by this natural calamity. The path forward is uncertain, but the resilience seen in Asheville’s riverside businesses speaks volumes about the tenacity of the local community. There’s hope that through shared effort and dedication, the beloved river can once again be a source of joy, wonder, and economic prosperity.
The sentiment shared by many is a powerful reminder of the bonds created along the riverside—a connection that, like the river itself, flows deeply and continuously.
Deeper Dive: News & Info About This Topic
HERE Resources
Asheville Recognized as a Top Travel Destination for 2025
Asheville’s Corner Kitchen Celebrates 21 Years Despite Flooding
Asheville’s Retail Landscape Faces Challenges as Chains Close
Asheville Regional Airport Welcomes Over 2 Million Passengers Again
Asheville’s Dog-Friendly Community Rebounds Post-Hurricane Helene
Asheville’s Housing Crisis Deepened by Hurricane Helene: A Call for Action!
Severe Storms Cause Destructive Flooding Across Southeast U.S.
Asheville Community Unites for Hurricane Helene Relief
Asheville Unites for Recovery After Hurricane Helene
Asheville City Council Implements Recovery Plans Post-Helene
Additional Resources
- Charlotte Observer: Asheville’s Riverside Businesses Struggle
- Only In Your State: Longest River Tubing Trip in NC
- Afar: Why Asheville’s French Broad River is a Must-Visit
- Charlotte Observer: C5 Travel
- Wikipedia: French Broad River
